Site usability relates to the structure, content and layout rules of a site and is a measure of the effectiveness of the web site. Simply stated, on the web, the customer is in control. If a customer cannot find the product or service they are looking for they will go elsewhere with a click of their mouse.

In order for a website to be effective, it must allow intended users to accomplish their tasks in the best way possible.

*Research has shown that web users
1. "... want to find what they're after quickly" and
2. "...want to browse quickly and access information they come across in a logical manner."

Studiotwentytwo design sites that take into consideration web usabilty standards. We won't waste one square inch of your valuable Internet real estate with content or graphics that mislead, or worse, repel, potential customers.

Studiotwentytwo will analyze your homepage and design a custom online user poll to help you identify and prioritize your user's needs. email us for a consultation.

*Jakob Nielsen, Designing Web Usability